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#6-The 3rd Degree – Jerry Merola: From Banking to Thrills, Classic Cars and The Art of Building Entertainment Centres

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The 3rd Degree
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Embark on a financial thrill ride with the maestro himself, Jerry Merola, managing partner at Amusement Entertainment Management, as he narrates his extraordinary shift from commercial banking to spearheading the transformation of entertainment venues into profitable empires. Jerry brings his financial savvy and emotional intelligence to the forefront, as he unravels the meticulous process of turning grand visions into profitable realities across the globe. Weaving through his personal accounts, we uncover the intricate dance of market feasibility, developer capabilities, and the complexities of securing capital investment in the vibrant world of amusement.

Life on the road can be a juggling act, and Jerry opens up about the trials and triumphs of balancing a demanding business itinerary with cherished family moments. As a car enthusiast, his passion for the iconic Porsche 911 mirrors the pursuit of excellence and growth in both life and the entertainment industry. Revel in tales that draw parallels between the patience of restoring classic cars and the fulfillment derived from successful collaborative projects in the location-based entertainment sector.

Finally, we rev up the engines to explore Jerry’s concept of immersive, extreme travel experiences. Imagine the adrenaline rush of diving into ocean depths or soaring through outer space, all from the safety of an innovative vehicular adventure. Jerry’s vision to confront societal fears and push the boundaries of excitement captivates as we conclude our session, leaving us inspired and in awe of the power of immersive entertainment. Join us for this riveting conversation that’s sure to ignite your sense of adventure and business acumen.

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The brainchild of two location-based experience enthusiasts, Christine Buhr and Brandon Willey, the LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas.

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