#38- The Daily Show – Review of Balboa’s Fun Zone,ValoMotion’s Futuristic Play, Toys R US and other FUN stuff!

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LBX Daily Show
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Prepare yourself for a journey of contrasting experiences! Nostalgia hits a sour note as we recount our recent visit to Balboa’s Fun Zone in Newport. Despite its once-great reputation, we found ourselves disappointed by broken games, unbalanced ticket values, and a general lack of attention to the guest experience. We share our thoughts on how this beloved family venue has lost its charm.

But don’t worry, the episode isn’t all doom and gloom. We also immerse ourselves in the futuristic play experiences designed by ValoMotion, a group aiming to reach 1 million daily players by 2030 through their projection interaction technology. We discuss the role of experiential retail in today’s world, drawing from examples like Camp’s innovative Disney and Kanto-inspired space. Finally, we dive into the merging realms of digital NFTs and traditional toy stores, examining the strategies of Toys R Us and Pudgy Penguins. Listen in as we dissect the innovative ways these brands are keeping their customers engaged and coming back for more. Buckle up, it’s going to be a wild ride!

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The brainchild of two location-based experience enthusiasts, Christine Buhr and Brandon Willey, the LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas.

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