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SO41_Tracking Market Shifts in Location-Based Entertainment
LBX Daily Show Episode 101 January 16, 2024
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Ever wondered how a simple game of bowling could spark a lifelong passion? That’s precisely what’s happening thanks to the partnership between Kids Bowl Free and Storm, and we’re here to unpack this game-changing initiative. With 3 million young bowlers already on board, BIG – Bowling Industry Growth – is revolutionizing the way we think about the sport. It’s more than just knocking down pins; it’s about virtual coaching, score logging, and a rewards system that turns casual players into dedicated enthusiasts. Plus, we dish on the secrets behind Birthday University’s success in turning bowling alley birthday parties into unforgettable events through stellar staff training.
But there’s more than strikes and spares in this episode. We explore the subtle yet profound impact of name tags in the theme park industry, including a peek at Disney’s fresh name tag design that’s stirring magic in the parks. I even share a personal tale of transforming a resistant work culture through the power of these small identifiers. Then, we step into the unconventional rhythm of Day Fever, a UK daytime clubbing sensation for the over-30 crowd. Created by Vicki McClure and Johnny Owens, it’s an inclusive and upbeat scene for those who shun the night but still want to dance. So lace up those bowling shoes and get ready to bust a move – this episode is a striking blend of insights and entertainment.
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The brainchild of two location-based experience enthusiasts, Christine Buhr and Brandon Willey, the LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas.
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