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SO41_Tracking Market Shifts in Location-Based Entertainment
LBX Daily Show Episode 25 September 13, 2023
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Our journey starts by sipping on Coke’s futuristic AI-created flavour, Y3000, boasting a QR Code for an ultra-modern customer experience. We round off our tech talk by paying tribute to Milton Hershey, the mastermind behind Hershey Foods, and his transformative impact on the Hershey Pennsylvania area.
We shift gears and delve into the exhilarating gaming world, spotlighting the groundbreaking collaboration between Chuck E Cheese and Roblox. Gamers can expect a rollercoaster of fun, with the chance to collect characters, design their own, and even win a birthday party and a Pinata Smashlings prize pack! This ingenious partnership signifies a new era in gaming, where immersive experiences and brand benefits go hand in hand.
Finally, we turn our attention to a heady discussion on dynamic pricing, taking a deep dive into Stonegate Pub Company’s innovative beer pricing strategy. The largest pub company in the US, UK, and Ireland, Stonegate, has stirred up the market by charging an extra 25 cents per pint during peak times. We explore how this could shake up the pub scene and trigger better deals during off-peak times. Furthermore, we extrapolate the dynamic pricing concept to other facilities, discussing its potential benefits and drawbacks. Be part of this enlightening discourse and share your thoughts on Discord. As your hosts, we guarantee this episode will leave you enriched, intrigued, and eager for more!
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The brainchild of two location-based experience enthusiasts, Christine Buhr and Brandon Willey, the LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas.
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