#1152 – Immersive Entertainment Shines in Orlando – Part 7
This marks the Seventh and final-part of this comprehensive International Association of Amusement Parks and Attractions (IAAPA’22) convention coverage. The importance of licensing in the amusement mix was also underscored by Apple Industries, holding their 9th annual Keynote Breakfast that they have held to bring operators and show attendees up to speed on the latest developments from the photo capture specialists. The company revealed an exclusive licensing agreement with NASCAR auto racing entertainment brand – the licensing agreement coinciding with the 75th anniversary in 2023, of one of the most popular supported sports in the world. The company developing specialist livery photobooths, based on their platform incorporating the franchise, (one such example on the show booth), complimenting their already established Disney and Marvel Comics property machines. At the same time the Faceplace range saw the entry of a new platform […]