The LBX Show #85 – Zamania Park, JR Huyck Guest Gab, & more!

Transcript

Sponsored by Intercard!
Sponsored by PartyPing!

On this week’s show we move from industry headlines to on-the-ground operator tactics, from cashless payments and self-service kiosks to what openings and closures reveal about where location-based entertainment is headed. We also share a practical marketing system that turns a simple giveaway into a long-term audience engine for email, SMS, and retargeting.

• Intercard events lineup and where to meet the team
• IAAPA FEC scholarship window, eligibility, and why it matters
• IAAPA annual member survey note and spam folder workaround
• Pennsylvania skill games ruling and potential risk spillover for redemption and ticket games
• Topgolf and Youth on Course partnership as a capacity-filling play
• JR Huyck joins the show for a Guest Gab to speak about Guest expectations around tap-to-pay, game cards, and frictionless arcade spend
• Impulse Plus reader concept, price tiers, and upsell mechanics
• Early view of AI-driven personalization tied to payment systems
• Open and shut trends across cinema entertainment, retailtainment, sportstainment, and active entertainment
• Arcade Corner updates on Konami tests, Pump It Up Phoenix 2, and Sonic pinball economics
• Data builder giveaway strategy using gleam.io, email and SMS opt-ins, and Meta tracking

About the author

Brandon Willey

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