Sound Off #71 – Smart Data Collection, Third Place Consumer Shifts, and more!

  • cover play_arrow

    PLAY EPISODE


"Sound Off" with Kevin Williams
"Sound Off" with Kevin Williams
Transcript arrow_drop_down

Transcript

Sponsored by Intercard!

Wristbands and smart tracking technology are transforming how guests engage with location-based entertainment venues while providing operators with crucial data on visitor behavior and preferences.

• Super Nintendo World’s wristband technology pairs with mobile phones to track movements and collect scores
• Tracking systems help operators identify “hot areas” but many fail to properly utilize the valuable data collected
• Recent Gensler Research Institute study shows immersive experiences top visitor interests with consumers willing to pay premium prices
• Third space entertainment venues seeing 35% of consumers pivoting toward competitive socializing experiences
• Companies now marketing ROI metrics over technology specifications with Sandbox VR celebrating $200M in lifetime sales
• COSM’s “shared reality” venues offer premium viewing experiences for sports and films in contrast to Sphere’s $800M debt struggles
• Tourism slowdowns affecting entertainment venues with decreased international visitors, particularly from Canada
• Supply chain issues potentially impacting new entertainment machines from manufacturers like Sega and Bandai Namco

If you found today’s discussion valuable, please share this episode with your peers in the entertainment industry, and don’t forget to subscribe for more insights on location-based entertainment trends.

About the author

Brandon Willey

More posts

Timestamp

The LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas in the location-based entertainment and experience industry.

Get Updates and News Alerts

Get notified when we drop new episodes of any of our vodcasts and any general updates going on over at The LBX Collective.

0%

Login to enjoy full advantages

Please login or subscribe to continue.

LoginRegister

Go Premium!

Enjoy the full advantage of the premium access.

Login

Stop following

Unfollow Cancel

Cancel subscription

Are you sure you want to cancel your subscription? You will lose your Premium access and stored playlists.

Go back Confirm cancellation