• arrow_back Home
  • keyboard_arrow_rightBlog classic

Blog classic

trending_flat

Virtual Arena #18 – Immersive Performance

In this latest column, we look at the emergence of immersive audience engagement, using both virtual and mixed reality technologies. Far beyond the limitations of consumer VR applications – the ability of interacting in groups offers a new dimension to immersion, and points towards a possible theater and exhibition-based future of XR. The need for physical engagement the special element that defines the new level of immersive experiences sweeping the international attraction, stage and exhibition scene. Shared VR The technology advantage of “Shared Reality” (SR) applications, offers the ability for groups and audiences to enjoy the experience together sharing the immersion and narrative. While the ‘Big Screen’ consumer VR experiences have proven one of the recuring popular consumer VR applications across platforms. The ability to enthral actual large audiences, beyond low quality disembodied heads, has enthralled audience members to the […]

trending_flat

#1214 – Big Strike for Entertainment Future!

Loading the Elevenlabs Text to Speech AudioNative Player... While the bowling industry and even the Japanese leisure sector all get their chance to shine in the sun, we see the realities of how social entertainment is impacting the sectors from bowling scene, alongside the Japanese market’s need for reinvention and investment towards its new future. Reflecting a momentum in the evolving leisure entertainment sector before the holidays and the rest of the years expected surprises. AI Constructed Brief The International Bowl Expo (IBE) 2024, held at the Gaylord Rockies Resort in Aurora, CO, marked a significant gathering for the bowling and amusement sectors, celebrating its 92nd anniversary. The event highlighted a shift towards social entertainment, with exhibitors showcasing innovative bowling technologies – such as QubicaAMF's 'NeoVerse' and Brunswick's 'SyncOne' media platform. The focus was on creating engaging experiences, such as […]

trending_flat

#1213 – Digital Dreams for Silver Screen

Loading the Elevenlabs Text to Speech AudioNative Player... A cacophony of amusement and attraction events continued in the run into Summer. The Cinema scene in Europe is in the spotlight, while the continued swirling of mergers, acquisitions, and restructuring impact the market, seeing major developments for well-known corporate brands in the sector and beyond. AI Constructed Brief CineEurope 2024, held in Barcelona June 17-20, marked a pivotal moment for the European cinema industry amidst a challenging box office landscape. The 33rd edition of this annual convention, produced by The Film Expo Group and officially associated with the International Union of Cinemas (UNIC), brought together major, regional, and independent cinema exhibitors to showcase upcoming films, discuss industry trends, and explore technological innovations. Despite recent box office disappointments, the event highlighted the industry's resilience and adaptability, with a focus on diversification strategies […]

trending_flat

#1212 – Consumer Videogames Feel the Heat

Loading the Elevenlabs Text to Speech AudioNative Player... We continue to catch up on the developments in the sector impacting entertainment and leisure experiences. We look at the impact the current consumer videogame upheavals are having on the market, and then look at how consumer VR and MR are weathering the storm. AI Constructed Brief The video game industry is experiencing significant upheaval due to mergers, acquisitions, and restructuring, with major publishers like Take-Two reporting record losses and studios like Fall Damage and Phoenix Labs facing layoffs and closures. The B2C game media landscape is also shifting, with IGN acquiring Gamer Network's brands and speculation about further consolidation. Meanwhile, rumors suggest Microsoft is considering a $16 billion acquisition of Valve Corporation, which could have far-reaching implications for the PC gaming and VR sectors. The "Videogame Apocalypse" is a term used […]

trending_flat

#1211 – Peaks and Troughs in Immersion

Loading the Elevenlabs Text to Speech AudioNative Player... While many have been on the road, attending a chaotic mix of international trade events, the aspects of the entertainment business have seen many developments, some fueled by the M&A conditions, as well as the explosion in new trends in the market. We attempt to chart these developments. Competitive Socializing Bonanza AI Constructed Brief Australian mini-golf brand Holey Moley is expanding into the US market, with plans to open three new locations in Denver, Austin, and San Francisco in 2024. The expansion is being led by Funlab, the parent company that owns Holey Moley and other competitive socializing concepts. Funlab recently received investment from private equity firm TPG Capital, which will help fuel the brand's growth in the US. The news comes as other competitive socializing and "eatertainment" concepts like TOCA Social, […]

trending_flat

#1210 – Asian Attraction Scene Investment

Loading the Elevenlabs Text to Speech AudioNative Player... Continuing the extensive coverage of the May and June amusement and attraction scene, with our Bangkok coverage of the IAAPA Expo Asia (IAAPA-Asia’24). The Asian Attraction Expo Event (Part 2.) The rest of the IAAPA-Asia’24 show was a mix of technology, services and developers. As has become the case, the proximity of the IAAPA-Asia event to the Chinese sector allowed a strong showing of VR developers who would not normally frequent the Orlando or European trade events and offers a great snapshot of investment – especially following the observations from the AAA’24 show (previously covered by The Stinger Report). Chinese VR on display included that from exhibitor FunInVR, showing their ‘VR Battleship’ – a passive multi-rider system, and their ‘360’ VR Simulator’ – another passive inverted ride experience, powered by Chinese curated […]

trending_flat

#1209 – Branded Entertainment Explodes

Loading the Elevenlabs Text to Speech AudioNative Player... We now cover a very crowded last few months in the sector. The proximity of this mass of “May Convention Madness” to the next run of shows was not lost on hard pressed exhibitors. The next few weeks, moving into June, saw IAAPA Expo Asia, Licensing Expo 2024 and other events. IP Drives New LBE Investment Rushing back from China’s AAA’24 and we were Vegas bound with the Licensing Expo 2024 (LE’24) at the Mandalay Bay Convention Center, Las Vegas. The branding and licensing mega-event continued themes of previous years by promoting their “Brands at Play”. The show and conference was promoting the new immersive brand experiences, with 2024 making a major investment in the venue business. As seen both at the US and at coming September European Brand Licensing Show towards […]

trending_flat

#1208 – Impact of Asian Entertainment

Loading the Elevenlabs Text to Speech AudioNative Player... Continuing our coverage of the Asian amusement scene, and the second part of the Asian Amusement & Attraction (AAA) Expo 2024 report looks at the developments on the extensive show floor. Asian Expo and China Roundup (Part 2) Continuing reporting on the UNIS Technology booth at AAA’24, and a new mid-range three-player variant of ‘Bigfoot Smash’ was on display. This is a unique platform from the conventional DX motion racer original, and the new variant seems to be aimed at younger players. Concerning video amusement, the reality of the business was on display, as Chinese versions of games already represented in the Western market jostled for recognition. Represented by SEGA Amusement International in the West, the Chinese version of ‘Apex Rebels’ was on display – this is a fast-paced racer, with dedicated […]

The LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas in the location-based entertainment and experience industry.

Get Updates and News Alerts

Get notified when we drop new episodes of any of our vodcasts and any general updates going on over at The LBX Collective.

0%

Login to enjoy full advantages

Please login or subscribe to continue.

LoginRegister

Go Premium!

Enjoy the full advantage of the premium access.

Login

Stop following

Unfollow Cancel

Cancel subscription

Are you sure you want to cancel your subscription? You will lose your Premium access and stored playlists.

Go back Confirm cancellation